Behind every TSC engagement is a team that lives and breathes the ocean industry—branding specialists who help shape it, editors who cover it, and marcomms experts who understand how to convert messaging into realistic opportunity. This means more than 80 years of combined industry-specific experience underscores each project, each campaign, and each content idea. That is the differential, and these are the humans in the loop.
Ed Freeman is a corporate communications expert with over 25 years’ experience of successfully leading brands, people, and marketing campaigns across several sectors and international territories. As well as driving agency strategy at TSC, Ed is also the Managing Editor of several prominent ocean industry publications. Originally from London, Ed’s favorite sound is the unrestricted chatter of golf clubs.
Haley McQueen is a scientific communications specialist who leverages her technical background in marine and environmental sciences to translate complex information into curated marketing and editorial content for the ocean industry. Haley plays an instrumental role in helping TSC clients find their voice in both print and digital spaces. Legend has it that Haley’s baking skills are the best in the office.
Keith Meinhold is a corporate marketing beautician and makeover evangelist with over 30 years in the graphic design field, having started his career as a Naval Aviator & Sonar Analyst. His experience is founded on building and marketing brands in the tech startup, investment banking sector. Originally from Stuart, Florida, Keith believes in leaving the world better than he found it.
Whitney Schwerin is an operations expert with extensive experience of the ocean industry. She joined TSC in 2016 and has spent the last 10 years ensuring that the many moving parts governing people, projects, and processes stay connected and on track. Originally from Michigan, Whitney cites year-round kayaking as a key motivation for migrating to the Sunshine State.
John Paquette is a marketing and design professional with deep expertise in digital marketing, SEO, PPC, and online design. His command of web development is matched only by his Jedi-level mastery of AI, which he wields as a force for good across every TSC project. John just wishes his panache for problem-solving in the marketing world could help him finally break 100 on the golf course.
Lisa Ferrari is a seasoned graphic design guru with 30+ years of experience crafting compelling print and digital designs across a range of industries. She is the lead designer for the TSC’s publishing portfolio and the driving force behind the production schedule. A proud Jersey Girl at heart, when Lisa’s not deploying her artworking skills, the chances are you will find her relaxing at the beach.
Lauren Ernst is a marketing and administrative associate driven by a fresh energy and passion for creative communication. In her role, she supports both the strategic and day‑to‑day operations of the agency, helping keep projects moving, messages clear, and colleagues connected. Lauren is also a trained ocean rescue lifeguard, so certified to save clients from both rip currents and “manic” Mondays.
